Concept:

Outdoor sporting events continued to thrive amidst COVID-19 closures. The team decided to focus on the city’s abundance of sports facilities and pitched the robust options to sports organizers. As the emphasis on sports tournaments ramped up it became obvious that an all-inclusive document and promotional video outlining the facilities and venues was sorely missing. We decided it was time to launch a sports marketing campaign.

Video Production:

To show the array of sport facilities we used energetic footage with dynamic transitions. We also tracked Cinema 4D titles in After Effects and colored them with vibrant gradients to characterize the ample amount of activities. Additionally adding animation to the graphics and typography to keep the viewers eye moving.